About Sugarflick

Skilled in brazilian/hollywood treatments for both men & women

Have you ever been somewhere that specialised in just one thing?  Sugarflick, 75 Bedford place do brazilians and hollywoods all day long. We use a sugar paste that is water-soluble, made from natural ingredients and we believe it’s much better for you, your skin and the environment. The sugar used to make our paste is not processed with bone char so its totally vegan and always has been.

We have bright lighting so we can see your hair, you will experience alot of banter, and staff that are all round good eggs.

We show our certificates on our wall so you can see that we know what we are doing, that we are insured and that you are in safe hands. You can read through many years of feedback on our site, some of this may help give you peace of mind.  We also have many years of feedback on Google Maps.

Our Philosophy

At Sugarflick we treat you as an individual and not a number.  We are fully aware that some clients maybe very shy or nervous and we will not rush you. We believe in giving our clients the best hair removal service possible, with the least discomfort.

We hope that you will find our premises clean & professional and experience your appointment as very private.  We ask you read the email we send you carefully, when you first book with us, so you understand our set up and most importantly how to look after your skin after a treatment.

Read more here of What you can expect from us


Hygiene and Standards

Many of our clients comment on our treatment rooms’ cleanliness and tranquility. You can even have a peek on Google maps where you can see inside some of our studio.

Sugarflick are Axiom certified.  We are very experienced, trained and fully insured for all intimate hair removal. We have trained for intimate hair removal for men and women, with Axiom in Basingstoke.  Under Habia’s National Occupational Standards, Axiom are the first providers in the UK to offer certificated training in the advanced technique of male intimate hair removal. Habia is the standard setting body for the hair, beauty, nails and spa industries.

How we began

There did not seem to be any places that welcomed men or offered really good hair removal treatments for ladies, with sugar. It seemed to be all waxing and some places did not have great press, so it was time to put sugaring on the map and Sugarflick was launched in 2005.

Sugarflick was set up to fill that gap in the market.  We began in a tiny room in a hair salon.  We have also worked from gyms, and other premises but we just kept growing and needed more space.  We are now very settled in our Victorian house in Bedford Place, Southampton, where we have been able to keep growing. In January 2019 we celebrated 8 years at no.75.

We have very high standards at Sugarflick and we do not think you will be disappointed.